A code on every machine on your lot.
A buyer points his phone at the sticker on the windshield, tells us what he is buying, and gives his number. He is tagged as your buyer. It works on a Saturday, after hours, and when the salesman is busy.
We don’t just finance buyers. We find them.
Put a financing option on your listings and quotes — your name on the page, zero cost to the dealership. The seller gets paid directly, and the unit moves.
And when your own lender says no, the buyer gets a real second look here before he walks.
Become a Partner DealerOne conversation to set up. For a small number of dealers, we go significantly further on the growth side — that conversation happens with our founder. Nothing to install, nothing to pay.
No login, no software, nothing to install. Your name is on every page a buyer sees.
A buyer points his phone at the sticker on the windshield, tells us what he is buying, and gives his number. He is tagged as your buyer. It works on a Saturday, after hours, and when the salesman is busy.
“Finance this machine” on your website and your listings. It opens a page with your name on it.
“About $X a month, on approved credit.” A payment moves a machine that a sticker price can’t.
One short message a week on your buyers. No login, no chasing.
For each funded deal, a statement that shows the buyer came from your lot.
The Radar: a territory report of the businesses near your yard whose equipment paper is maturing, and the buyers we work from it.
Captive finance says no for a hundred reasons that have nothing to do with whether the deal can be done. We work a wider shelf — app-only to $400K on qualifying equipment, and programs for the files a single lender turns away.
A link on your listing, a QR on your quote, or a thirty-second handoff by phone. The first step takes the buyer about a minute — no credit pull at that step.
The deal goes to the lenders built for it, not sprayed everywhere. Your rep gets status texts as it moves — no chasing, no wondering.
Funds go to the dealership directly. Your buyer gets the machine to work — and comes back for machine number two.
Sources: Equipment Leasing & Finance Foundation, Horizon Report; ELFA construction industry fact sheet.
A co-branded application page linked from your listings and quotes. Buyers check their options in sixty seconds without leaving your inventory.
When your primary lender passes, send the file to us before the buyer walks. Different shelf, different answer — and the sale stays yours.
Buyers come to us hunting for machines. When one with financing lined up is hunting for what you carry, your lot is the first call — a buyer with his number closes like a cash buyer.
Your top units, listed with a monthly payment on them, pushed through our channels and put in front of buyers who are already talking to us about the money. A payment number moves a machine that a sticker price can’t.
Equipment finance contracts leave a public record. We read them.
An operator four or five years into a machine isn’t shopping today. But he’s close, he already knows what a payment feels like, and when he does start looking, he’s the easiest sale on your lot.
When we reach one, the dealers we finance for are the lots he hears about — by radius, and by the class of iron you actually carry. Not a purchased list, not a blast. A name, a machine, and a reason to call.
The arrangement is the same one as everything else here: the financing runs through us.
We won’t promise you a number, and you should be careful with anyone who does. What we will tell you is exactly what we sent and what closed.
New and used, dealer and auction. Financing from $10K to $500K, terms up to 72 months, app-only programs to $400K on qualifying equipment, on approved credit.
A wide range of credit profiles considered — established operators and newer businesses both have programs.
Your customer is never contacted cold, never marketed to, never shopped — that promise is in writing, and it’s the reason dealers keep sending us buyers.
Fastest way to reach us right now:
Call and a real person answers — or start a secure application in about 60 seconds. Online forms are coming back shortly.
One conversation to set up. Zero cost to find out what a buyer at every machine is worth.
Become a Partner Dealer